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Automation Unplugged

Automation Unplugged is a Facebook Live show recorded weekly with our host Ron Callis, Owner and CEO of the digital marketing agency, One Firefly. In each Automation Unplugged episode, Ron speaks with leading industry personalities and technology professionals to discuss all things business development, technology trends, and more. These interviews are designed to help our clients and members of the custom integration industry keep up-to-date with the latest news as well as learn from experts in the field.

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Articles tagged with: John Baskerville

Home Automation Podcast Episode #3: An Industry Q&A With John Baskerville

An Inside Look at Marketing for this Industry

Home Automation Podcast Episode #3: An Industry Q&A With John Baskerville

This week's home automation podcast features our host Ron Callis interviewing John Baskerville. Recorded live on Wednesday, May 3rd, 2017 at 12:30 p.m. EST. 

About John Baskerville

As Director of Product at One Firefly, John is principally tasked with the management and deployment of all web efforts, both internal and client-facing. John’s career in web spans nearly two decades. Since joining the One Firefly team in 2009, his knowledge and expertise have been tapped to help successfully build up the creative division of One Firefly.

Interview Recap

The live interview covers a series of topics surrounding the AV and automation industry, such as:

  • The process of designing and launching new products
  • Key takeaways from Social Media Marketing World
  • Rookie mistakes when getting started with digital marketing
  • Black hat vs. white hat SEO
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