Home Automation Podcast Episode #3: An Industry Q&A With John Baskerville
An Inside Look at Marketing for this Industry
This week's home automation podcast features our host Ron Callis interviewing John Baskerville. Recorded live on Wednesday, May 3rd, 2017 at 12:30 p.m. EST.
About John Baskerville
As Director of Product at One Firefly, John is principally tasked with the management and deployment of all web efforts, both internal and client-facing. John’s career in web spans nearly two decades. Since joining the One Firefly team in 2009, his knowledge and expertise have been tapped to help successfully build up the creative division of One Firefly.
Interview Recap
The live interview covers a series of topics surrounding the AV and automation industry, such as:
- The process of designing and launching new products
- Key takeaways from Social Media Marketing World
- Rookie mistakes when getting started with digital marketing
- Black hat vs. white hat SEO